Why Quality Matters - Coat or Plate?

Why Quality Matters: The Difference Between Gold Plating and PVD Coating in Jewellery

 

When it comes to choosing high-quality jewellery, understanding the difference between gold plating and PVD (Physical Vapor Deposition) coating is essential. At I LOVE KOKO, we believe in offering our customers pieces that not only look stunning but also stand the test of time. Here’s why PVD coating sets our jewellery apart from standard gold-plated items.

 

Gold Plating vs. PVD Coating: What’s the Difference?

Gold plating involves applying a thin layer of gold over a base metal. While this gives jewellery a beautiful appearance, the gold layer is prone to wearing off over time, especially with regular use. This can leave the base metal exposed, leading to tarnishing and a diminished overall look.

PVD coating, on the other hand, is an advanced process where a thin layer of metal, such as gold, is bonded to the surface of the jewellery in a vacuum environment. This technique not only gives the jewellery a stunning finish but also significantly enhances its durability.

 

Why PVD Coating is Superior

1. Long-Lasting Finish: PVD-coated jewellery is far more resistant to wear and tear than gold-plated pieces. The coating is highly durable, ensuring that your jewellery maintains its lustrous appearance for years to come.

2. Tarnish Resistance: Unlike gold plating, PVD coating provides a protective barrier that resists tarnishing, even when exposed to moisture, sweat, and regular wear.

3. Scratch Resistance: PVD-coated jewellery is more resistant to scratches, meaning that even with frequent use, your pieces will retain their pristine condition.

4. Environmental Benefits: The PVD process is more environmentally friendly compared to traditional gold plating methods, as it uses fewer chemicals and produces less waste.

 

Why Quality Matters

At I LOVE KOKO, we’re committed to offering jewellery that’s as durable as it is beautiful. By choosing PVD-coated pieces, you’re investing in accessories that are designed to last, giving you the confidence to wear them day after day without worrying about fading, tarnishing, or scratching.

In a world where fast fashion often leads to disposable products, we believe in creating jewellery that stands the test of time. Experience the difference in quality with our PVD-coated collection and discover why more customers are making the switch to I LOVE KOKO for their jewellery needs.